CASE STUDY · REAL ESTATE — LOCAL DEMAND GENERATION

Keller Real Estate: $39,400 From $1,000 in Spend

How $1,000 in programmatic audio spend produced $39,400 in verified revenue — three closed sales, seven booked leads, and a 96% listen-through rate.

$39,400Verified revenue from $1,000 ad spend

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Real estate streaming audio comparison: $1,000 ad spend returned $39,400 verified revenue, 39x return on ad spend
A $1,000 streaming audio test returned $39,400 in verified revenue with a 96% lead-to-tour rate: 39x return on ad spend.

The Challenge

A modest $1,000 ad budget had to produce trackable revenue, not just impressions — proving audio could work for a single local team when the offer and follow-up were in place.

The System

With only $1,000 to work with, every dollar had to be traceable to revenue. We ran a tightly-targeted programmatic audio campaign for local demand generation and put conversion tracking in place from day one, so we could tie listens straight through to booked leads and closed sales — proving audio works for a single local team, not just big budgets.

The Results

$39,400

Revenue from $1,000 ad spend

39,455

Impressions delivered

96%

Average listen-through rate

14,175

Reached / listened >8 seconds

3

Verified sales

7

Booked leads

+104.9%

Active users (418 total)

+53.74%

Sessions (452 total)

The Takeaway

Keller generated $39,400 in verified revenue from $1,000 in audio spend — three closed sales and seven booked leads, fully tracked.

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